000 00586nam a2200193Ia 4500
005 20250326130905.0
008 250326s9999 xx 000 0 und d
020 _a81-203-2039-2
037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:513 P3
_qFMSL
100 _aKeller Kevin Lane
245 0 _aStrategic Brand Management: Building, measuring, and managing brand equity
_cKeller Kevin Lane
260 _aNew Delhi
_bNew Delhi, Prentice-Hall
_c2003
300 _axxvii,788
942 _cTB
_hX:513 P3
999 _c1284561
_d1284561