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037 _aTextbook
040 _aFMSL
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041 _aeng
_2eng
084 _aX8(A):51 P0
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100 _aZeithaml V A
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245 0 _aService Marketing:Integrating Customer focus Across the firms
_cZeithaml V A
260 _aNew Delhi
_bNew Delhi, .Tata McGraw-Hill Publishing Company Ltd.
_c2000
300 _a620p
942 _cTB
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999 _c1297107
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