000 00587nam a2200193Ia 4500
005 20250326143417.0
008 250326s9999 xx 000 0 und d
020 _a067005789-4
037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:51 P4
_qFMSL
100 _aKumar Nirmalya
_9243861
245 0 _aMarketing as strategy : understanding the CEO's agenda for driving growth and innovation
_cKumar Nirmalya
260 _aNew Delhi
_bNew Delhi, Viking
_c2004
300 _aix,270
942 _cTB
_hX:51 P4
999 _c1299427
_d1299427