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008 250326s9999 xx 000 0 und d
037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:512 P5
_qFMSL
100 _aHaig M
_9741820
245 0 _aBrand oryalty: how the world's top 100 brands thrive & survive
_cHaig M
260 _aLondon
_bLondon, Kogan Page
_c2004
365 _b395
650 _aMarketing
942 _cTB
_hX:512 P5
999 _c1302089
_d1302089