000 00637nam a2200217Ia 4500
005 20250326144149.0
008 250326s9999 xx 000 0 und d
020 _a0-7494-4213-1
037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:512 P4
_qFMSL
100 _aGelder SV
_9749156
245 0 _aGlobal brand strategy: unlocking brand potential across countries, culture and markets
_cGelder SV
260 _aLondon
_bLondon, Kogan Page
_c2008
300 _a260p
365 _b325
650 _aBranding Goverce
_9749157
942 _cTB
_hX:512 P4
999 _c1302623
_d1302623