000 00601nam a2200217Ia 4500
005 20250326145618.0
008 250326s9999 xx 000 0 und d
037 _aTextbook
040 _aFMSL
_beng
_cFMSL
041 _aeng
_2eng
084 _aX:51 Q8
_qFMSL
100 _aDavis J A
_9751483
245 0 _aMeasuring marketing :100+ essential metrics every marketer needs
_cDavis J A
250 _a3
260 _aBoston
_bBoston, Walter De Gruyter
_c2018
300 _a375p
365 _aEURO
_b34.00
650 _aManagement
942 _cTB
_hX:51 Q8
999 _c1308170
_d1308170