000 01502nam a22002417a 4500
005 20250702102135.0
008 250702b |||||||| |||| 00| 0 eng d
020 _a9781529774092
040 _aCSL
_cCSL
041 _2eng
_aeng
084 _aB288 R4
_qCSL
100 _a Abdey, James
_eauthor.
_9815136
245 _aBusiness Analytics
_b: Applied Modelling and Prediction
260 _aNew Delhi :
_bSage,
_c2024.
300 _axxi, 674p.
_b: col. ill.
_c; 25 cm.
500 _aIncludes index.
520 _aAnalytical skills are in high demand but short supply. Through a unique combination of data visualisation and analytics (both theoretical and applied), this ground-breaking textbook provides you with the expertise to analyse, interpret and communicate data with confidence, to inform real-world decision-making. Key features include:Clear signalling of introductory, intermediate and advanced content.An entire chapter dedicated to data visualisation, introducing Tableau for storytelling with data, Motivational cases throughout showing how the theory relates to real life,A wide variety of end-of-chapter exercises to test your understanding of the topics covered ,Online examples and datasets to help you master your analytics skills through hands-on learning
650 _aData visualization.
_9814740
650 _aCluster analysis.
_9475775
650 _aDecision making.
700 _aAbdey, James
_eauthor.
_9752208
942 _2CC
_cTEXL
_hB288 R4
_n0
999 _c1433395
_d1433395