| 000 | 00573nam a2200193Ia 4500 | ||
|---|---|---|---|
| 005 | 20260120124413.0 | ||
| 008 | 008 260114s9999 xx 000 0 eng d | ||
| 020 | _a9781838675646 | ||
| 037 | _aEBOOK | ||
| 040 |
_aCRL _beng _cCRL |
||
| 041 |
_aeng _2eng |
||
| 084 | _qCRL | ||
| 245 | 0 | _aMarketing Accountability for Marketing and Non-marketing Outcomes | |
| 260 |
_bEmerald Publishing _c2021 |
||
| 700 |
_aV. Kumar _9906005 |
||
| 856 | _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1548-6435202118 | ||
| 942 | _cEBOOK | ||
| 999 |
_c1497687 _d1497687 |
||