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020 _a9780367196295 (hbk)
024 _a201129
037 _b20208, 17/01/2020, Channel Publications
037 _cTextual
040 _beng
041 _aeng
082 _aB2T0b8B, R0
100 _aMagnotta Edoardo
245 0 _aDigital disruption in marketing and communications: A strategic and organizational approach
260 _aNew York
_bRoutledge
_c2020
300 _axiii,229p. ill
_ccm
500 _aBibliography 222-226p.index 227-229p.
650 _a Communacation and lobbying
650 _a From marketing to branding
650 _a Marketing in the future company
650 _aOperational Research
942 _hB2T0b8B, R0
_cTEXL
_2CC
999 _c3600
_d3600