000 00712nam a2200253Ia 4500
003 OSt
005 20220925183320.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a8172400489
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:511, N2
100 _aKapferer Jean-Noel
_9258230
245 0 _aStrategic brand management
_b New approaches
260 _aDelhi
_bGlobal Business Press
_c1992
300 _a230p
_ccm.
500 _aBibliography : p 213-18
650 _aMarketing Survey
_9242940
942 _hX:511, N2
_cGB
_2CC
999 _c504482
_d504482