000 00776nam a2200265Ia 4500
003 OSt
005 20220925193118.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a0805341021
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:51, L8
100 _aHisrich Robert D
_9247331
245 0 _aMarketing a new product
_b Its planning development
260 _aCalifornia
_bBenjamin/Cummings Publ.
_c1978
300 _aix,358p
_ccm.
500 _aBibliography chapterwise
650 _aMarketing
_915998
700 _a Peters Michael P
_9247332
942 _hX:51, L8
_cGB
_2CC
999 _c524583
_d524583