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| 007 | ta | ||
| 008 | 220923b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0030694140 | ||
| 037 | _cGeneral Book | ||
| 040 |
_aRTL _cRTL _beng |
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| 041 |
_2eng _aeng |
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| 082 | _aX:51-8N91, M6 | ||
| 100 |
_aShimp Terence A _9254615 |
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| 245 | 0 | _aPromotional management and marketing communication | |
| 260 |
_aChicago _bDryden Press _c1986 |
||
| 300 |
_avii, 652p _ccm. |
||
| 490 | _aDryden Press Series in Marketing | ||
| 500 | _aGlossary p 635-43 | ||
| 650 |
_aMarketing _915998 |
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| 700 |
_a Delozier M Wayne _9254616 |
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| 942 |
_hX:51-8N91, M6 _cGB _2CC |
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| 999 |
_c533041 _d533041 |
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