| 000 | 00795nam a2200253Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220925195451.0 | ||
| 006 | a|||||r|||| 00| 0 | ||
| 007 | ta | ||
| 008 | 220923b |||||||| |||| 00| 0 eng d | ||
| 037 | _cGeneral Book | ||
| 040 |
_aRTL _cRTL _beng |
||
| 041 |
_2eng _aeng |
||
| 082 | _aX:513, M8/TD1 | ||
| 100 |
_aPatti Charles H _9254619 |
||
| 245 | 0 |
_aAdevrtising _b A decision making approach. |
|
| 260 |
_aChicago _bDryden Press _c1988 |
||
| 300 |
_axxx,590p _ccm. |
||
| 490 | _aDryden Press Series in Marketing | ||
| 500 | _aBibliography chapterwise; Appendix: P 527-65; Glossary: P 567-76 | ||
| 700 |
_a Frazer Charles F _9254620 |
||
| 942 |
_hX:513, M8/TD1 _cGB _2CC |
||
| 999 |
_c533047 _d533047 |
||