000 00737nam a2200265Ia 4500
003 OSt
005 20220925195454.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a0030016738
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:513, K9;M6/TD3
100 _aDunn S Watson
_9170280
245 0 _aAdvertising
_b Its role in modern marketing
250 _a6
260 _aChicago
_bDryden Press
_c1986
300 _axxviii,802p.
_ccm.
650 _aAdvertising
700 _a Barban Arnold M
942 _hX:513, K9;M6/TD3
_cGB
_2CC
999 _c533064
_d533064