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| 020 | _a0256033706 | ||
| 037 | _cGeneral Book | ||
| 040 |
_aRTL _cRTL _beng |
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| 041 |
_2eng _aeng |
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| 082 | _aX:51, M2;M7 | ||
| 100 |
_aCravens David W _9270689 |
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| 245 | 0 | _aStrategic marketing | |
| 250 | _a2 | ||
| 260 |
_aIllinois _bIrwin _c1987 |
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| 300 |
_axvii,629p _ccm. |
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| 490 | _aIrwin Series in Marketing | ||
| 500 | _aBibliography chapterwise | ||
| 650 |
_aMarketing _915998 |
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_hX:51, M2;M7 _cGB _2CC |
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| 999 |
_c554273 _d554273 |
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