000 00718nam a2200253Ia 4500
003 OSt
005 20220925213202.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:513, L1
100 _aAdams James R
_9278096
245 0 _aMedia planning
260 _aLondon
_bBusiness Books
_c1971
300 _axii,210p
_ccm.
490 _aInstitute of Practitioners in Advertising
500 _aBibliography: p 201-203 and at the end of each chapter
650 _aAdvertising
942 _hX:513, L1
_cGB
_2CC
999 _c562234
_d562234