| 000 | 01047nam a2200313Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220912151037.0 | ||
| 006 | a|||||r|||| 00| 0 | ||
| 007 | ta | ||
| 008 | 220909b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0470011734 (hbd) | ||
| 024 | _a18441 | ||
| 037 | _b1221, 27/03/2006, The Book Seller | ||
| 037 | _cTextbook | ||
| 040 |
_aCSL _beng _cCSL |
||
| 041 | _aeng | ||
| 082 | _aB2T0b8B, P5 TB | ||
| 100 | _aYoung Laurie | ||
| 245 | 0 | _aMarketing the professional services firm: Applying the principles and the science of marketing to the professions | |
| 260 |
_aChichester _bJohn Wiley & Sons Ltd. _c2005 |
||
| 300 |
_ax, 417p. _ccm. |
||
| 500 |
_aBibliographical references 405-407p. _ccm.; Index 409-417p. _ccm. |
||
| 650 | _a Marketing | ||
| 650 | _a Professional corporations-Marketing | ||
| 650 | _a Service industries-Marketing | ||
| 650 | _aOperational Research | ||
| 942 |
_hB2T0b8B, P5 TB _cTB _2CC |
||
| 999 |
_c60208 _d60208 |
||