000 00830nam a2200253Ia 4500
003 OSt
005 20260227100356.0
008 220923b |||||||| |||| 00| 0 eng d
020 _a9789351344797
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
084 _aX:1:(S:44) M3;Q4/TD
_qRTL
100 _aHawkins, Del I.
_9254695
245 0 _aConsumer behavior: Building marketing strategy
250 _a12th
260 _a New Delhi
_bMcGraw Hill Education
_c2014
300 _axxxv, 776 p.
_bincludes bibliographical references and index
650 _aCommerce
700 _aMothersbaugh, David L.
_9305383
700 _aMookerjee, Amit
_9305384
942 _hX:1:(S:44) M3;Q4/TD
_cTB
_2CC
999 _c604473
_d604473