000 00918nam a2200277Ia 4500
003 OSt
005 20220926005629.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a0070581940
_c365.5
037 _b134, 05/09/2008, PIONEER BOOK DISTRIBUTORS
_cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:513, P4/TD
100 _aBelch George E
245 0 _aAdvertising and promotion
_b An integrated marketing communications perspective
250 _a6th
260 _a New Delhi
_bTata Mc Graw Hill
_c2004
300 _axxvi, 779p
_ccm.
500 _aGlossary P GL1-GL14; Appeddix P 334-47, 700-07
650 _aCommerce
700 _a Belch Michael A
942 _hX:513, P4/TD
_cGB
_2CC
999 _c614614
_d614614