000 00732nam a2200253Ia 4500
003 OSt
005 20220926013544.0
006 a|||||r|||| 00| 0
007 ta
008 220923b |||||||| |||| 00| 0 eng d
020 _a471 709247
037 _cGeneral Book
040 _aRTL
_cRTL
_beng
041 _2eng
_aeng
082 _aX:51-8, K9
100 _aRathmell John M
_9252169
245 0 _aManaging the marketing function
_b Concepts, analysi
260 _aNew York
_bJhon Wiley
_ Sons
_c1969
300 _axxi,636p
_ccm.
490 _aWiley Marketing Series. Ed by William Lazer.19
650 _aMarketing
_915998
942 _hX:51-8, K9
_cGB
_2CC
999 _c626233
_d626233