| 000 | 00882nam a2200265Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220926020023.0 | ||
| 006 | a|||||r|||| 00| 0 | ||
| 007 | ta | ||
| 008 | 220923b |||||||| |||| 00| 0 eng d | ||
| 020 |
_a9780805812849 _c5505.3800000000001 |
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| 037 |
_b5393, 12/12/2014, RAJKIRAN BOOK AGENCY _cGeneral Book |
||
| 040 |
_aRTL _cRTL _beng |
||
| 041 |
_2eng _aeng |
||
| 082 | _aX:513-8, N3 | ||
| 100 | _aAAKER David A. | ||
| 245 | 0 |
_aBrand equity and advertising _b Advertising's role in building strong brands. |
|
| 260 |
_aNew York _bPsychology Press _c1993 |
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| 300 |
_ax,380p. _ccm. |
||
| 500 | _aAppendix chapterwise | ||
| 650 | _aCommerce | ||
| 700 |
_a BIEL Alexander L. _9323478 |
||
| 942 |
_hX:513-8, N3 _cGB _2CC |
||
| 999 |
_c633075 _d633075 |
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