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| 007 | ta | ||
| 008 | 220923b |||||||| |||| 00| 0 eng d | ||
| 020 | _a003003566x | ||
| 037 | _cGeneral Book | ||
| 040 |
_aRTL _cRTL _beng |
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| 041 |
_2eng _aeng |
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| 082 | _aX:51b4, L5 | ||
| 100 |
_aZaltman Gerald _9132747 |
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| 245 | 0 |
_aMarketing research _b Fundamentals and dynamics |
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| 260 |
_aNY _bRinehart and Winston _c1975 |
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| 300 |
_axxii,744p _ccm. |
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| 500 | _aAppendix: p 707-11; Glossary: p 713-21 | ||
| 650 |
_aMarketing _915998 |
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| 700 |
_a Burger Philip C _9329992 |
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| 942 |
_hX:51b4, L5 _cGB _2CC |
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_c642912 _d642912 |
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