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Consumer behavior Implications for marketing stra

Hawkins Del I, and others

Consumer behavior Implications for marketing stra - 5th - Boston Irwin 1992 - xv,665p cm.

Bibliography chapterwise; Appendix: P640-656

ISBN: 0256094098

Source: General Book

Subjects--Topical Terms:
Consumption Economics

Dewey Class. No.: X:1:(S:44), M3;M2

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