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Marketing insights from A to Z 80 concepts every manager needs to know

Kotler Philip

Marketing insights from A to Z 80 concepts every manager needs to know - Hoboken John Wiley 2003 - xviii, 206p cm.

ISBN: 0471268674 719.21

Source: 6989, 21/08/2007, Elite Publisher Distributors General Book

Subjects--Topical Terms:
Commerce

Dewey Class. No.: X:51, P3

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