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Marketing insights from A to Z 80 concepts every manager needs to know

By:

Kotler Philip

Material type:

TextLanguage: English Publication details: Hoboken John Wiley 2003Description: xviii, 206p cmISBN:

0471268674

Subject(s):

Commerce

DDC classification:

X:51, P3

Item type:

General Books

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	General Books	Ratan Tata Library	Ratan Tata Library			X:51 P3 (Browse shelf(Opens below))					Available			RT1326008

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