Theory construction in marketing Zaltman G And Others
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TextLanguage: English Publication details: Johan Johan, Willey & Sons 1982Description: 231pOther classification: - X:51 M22
Textbook
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Textbook
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Faculty of Management Library | Faculty of Management Library | X:51 M22 (Browse shelf(Opens below)) | Available | ML0828037 |
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Theory construction in marketing
APA
Zaltman G, . (1982). Theory construction in marketing. Johan: Johan, Willey & Sons.
Chicago
Zaltman G, . 1982. Theory construction in marketing. Johan: Johan, Willey & Sons.
Harvard
Zaltman G, . (1982). Theory construction in marketing. Johan: Johan, Willey & Sons.
MLA
Zaltman G, . Theory construction in marketing. Johan: Johan, Willey & Sons. 1982.
