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Introduction to marketing management Text and cases by
Edition: 4
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Homewood Irwin 1981
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 K9;M1/TD1".
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Cases in marketing management Issues for the 1980s by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice-Hall 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M4.
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Practice of marketing management Analysis, planning by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Macmillan 1988
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M8.
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Marketing management and strategy A reader by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Englewood Cliff Prentice-Hall 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L2;M4.
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Marketing management by
Edition: 13
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Pearson Education 2009
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B P6;P9 TB.
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Management of marketing by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Oxford Elsevier Butterworth-Heinemann 2005
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51-8 P5.
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Global marketing management. by
Edition: 5th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Prentice-Hall 1995
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.1.N7 L4; N5/TD3.
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Multinational marketing management by
Edition: 2nd
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Prentice Hall 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.1.N7 L4;M0/TD3.
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Strategic marketing management by
Edition: Ed 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Boston Houghton Mifflin Company 2004
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 P4.
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Cases in marketing management and strategy An Asia-Pacific perspective by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Singapore Prentice-Hall 1996
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.4.N9 N6.
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Marketing management by
Edition: 12
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Pearson Education (Singapore) Pvt Ltd. 2006
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B P6 TOR.
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Modern marketing management Principles and techniques by
Material type: Text; Format:
print
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; Literary form:
Not fiction
Language: English
Publication details: New Delhi Regal Publications 2007
Availability: Items available for loan: South Campus Library (1)Collection, call number: X:51-8 P7.
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Introduction to marketing management Text and cases by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Illinois Irwin 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 K9;L3/TD3".
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Introduction to marketing management Text and cases by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Homewood Irwin 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 K9/TD3".
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Introduction to marketing management Text and cases by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Homewood Irwin 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 K9/TD3".
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Marketing management and strategy A reader by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice-Hall 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L2;MO.
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Marketing management and strategy A reader by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice-Hall 1980
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L2;MO.
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Comparative management and marketing Text and rea by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Illinois Scott 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:510j8.730m1.N6 K9.
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Marketing management technology as a social proces by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Praegar 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 M6.
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Modern marketing Dynamics and management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1955
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 J5; 2.
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Marketing channels A management view by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1983
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Marketing principles The management process by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: California Goodyear 1974
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Marketing channels A management view by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L8;M3.
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Retail Management by
Material type: Text; Format:
print
Language: English
Publication details: Cengage 2017
Availability: Items available for loan: Central Library (1).
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Retailing management Pradhan S by
Edition: 3
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, McGraw Hill 2009
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:512 P9.
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Promotion management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Mumbai Himalaya Publishing 1998
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 N8.
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Marketing management and administrative action by
Edition: 4
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY McGraw-Hill 1978
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K3;L8.
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Marketing management and adminstrative action by
Edition: 3
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY McGraw-Hill 1973
Availability: No items available.
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Job descriptions in marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York American Management Association 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K9.
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Selected cases in marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Prentice-Hall 1961
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.73.N6 K1.
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Analytical methods for marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London McGraw-Hill 1976
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L6/TD3.
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Quantitative analysis in marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chichester John Wiley 1998
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Perspectives on strategic marketing management by
Material type: Text; Format:
print
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; Literary form:
Not fiction
Language: English
Publication details: Boston Allyn and Bacon 1980
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Modern marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Narosa Publishing House 1999
Availability: Items available for loan: Central Science Library (1)Collection, call number: B2T0b8B N9.
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Marketing management in the 21st century by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Prentice Hall 2001
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 P1.
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Marketing mystique by Series: American Management Association, Publication
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Washington AMA 1972
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 L2.
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Marketing decision by Series: American Management Association Publication
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Washington A M A 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K8.
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Marketing intelligence Management of marketing in by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Staples Press 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K8.
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Marketing intelligence Management of marketing in by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Staples Press 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K8.
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Case in advertising & marketing management Applegate E; Johnsen A by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Delhi, Pinnacle 2007
Availability: Items available for loan: Faculty of Management Library (1)Collection, call number: X:513y7 Q0.
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Marketing management and adminstrative action by
Edition: 3
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY McGraw-Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K3;L3.
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Reading in global marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY Appleton-Century-Crofts 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8.1.N6 K9.
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Analytical methods for marketing management by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London McGraw-Hill 1976
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 L6/TD3.
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