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Consumer behavior by Series: Holt, Rinehart and Winston Marketing Series
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Rinehart and Winston 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) K8.
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Indian consumers Studies and cases for marketing decisions by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw-Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44).2.N7 L3/TD3.
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Indian consumers Studies and cases for marketing decisions by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw-Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44).2.N7 L3/TD3.
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Indian consumers Studies and cases for marketing decisions by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw-Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44).2.N7 L3/TD3.
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Advertising and promotion An integrated marketing communications perspective by
Edition: 9th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill 2013
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 P4;Q3/TD.
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Advertising and promotion An integrated marketing communications perspective by
Edition: 9th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi McGraw Hill 2013
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 P4;Q3/TD.
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Strategic customer management Integrating relationship marketing and CRM by
Material type: Text; Format:
print
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Language: English
Publication details: New Delhi Cambridge University Press 2013
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 Q3/TD.
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Strategic customer management Integrating relationship marketing and CRM by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Cambridge University Press 2013
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 Q3/TD.
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Strategic customer management Integrating relationship marketing and CRM by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Cambridge University Press 2013
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 Q3/TD.
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Advertising Theory and practice by Series: Irwin Series in Marketing
Edition: 11
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Delhi AITBS India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K7;M3/TD3.
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Advertising Theory and practice by Series: Irwin Series in Marketing
Edition: 11
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Delhi AITBS India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K7;M3/TD3.
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Advertising Theory and practice by Series: Irwin Series in Marketing
Edition: 11
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Delhi AITBS India 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K7;M3/TD3.
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Policymaking of citizen behavior change social marketing approach by
Material type: Text; Format:
print
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; Literary form:
Not fiction
Language: English
Publication details: New York Routledge USA 2018
Availability: Items available for loan: Arts Library (1)Collection, call number: S8 Q8.
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Consumer behavior by Series: Dryden Press Series in Marketing
Edition: 4
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY Dryden Press 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) M2/TD3.
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Retailing Concepts and decisions by Series: wiley marketing series
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York John Wiley and Sons 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X512 K8.
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Consumer behavior by Series: Dryden Press Series in Marketing
Edition: 5
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1986
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HBR'S 10 must reads On strategic marketing
Material type: Text; Format:
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Language: English
Publication details: Boston Harvard Business Review Press 2013
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Consumer behavior. by Series: Dryden Press Series in Marketing
Edition: 6
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) K8.
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Consumer behavior. by Series: Dryden Press Series in Marketing
Edition: 6
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:44) K8.
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Routledge companion to leadership by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York, USA: Routledge, 2017
Availability: Items available for reference: Central Library: Not for loan (1)Collection, call number: Y48g Q7.
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Cases in consumer behavior by Series: Holt, Rinehart and Winston Marketing Series
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Rinehart & Winston 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:1:(S:4) K9.
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Market and sales forecasting a total approach by Series: Marketing text series
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1971
Availability: Items available for loan: Arts Library (1)Collection, call number: XM55:515-8 L1.
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Assessment of industrial markets by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Hutchinson U.K. 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9:51b4 K8.
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Marvels of the mind : unlock your inner forces by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Creative Marketing Services India
Availability: Items available for loan: Arts Library (1)Collection, call number: S:4 L3.
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Britannica ready reference encyclopedia 10 V by Series: ; V1: A Coruna to beveridge. (268p)
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Impulse marketing India 2005
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "k1,N9 P5.1-P5.10/RR".
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Britannica ready reference encyclopedia 10 V by Series: ; V1: A Coruna to beveridge. (268p)
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Impulse marketing India 2005
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "k1,N9 P5.1-P5.10/RR".
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Agricultural and Animal resources of East Pakistan by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1961
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X9(J).44Q71.N7t4 K1/GD".
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Agricultural market in India by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1942
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9J:51:2:N4 H2.
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Administration report Civil by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Colombo Govt Publicaitons Bureau 1952
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9(J):51.4498r (GD).
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Survey of India's export potential of wood and woo by Series: India's exort potential ; V1
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Marketing Research Corporation of India India 1970
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9(JB):545.2N70t4 L0.4.
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Sir John Harold Clapham 1873-1946 by
Material type: Text; Format:
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Language: English
Publication details: New Delhi Marketing and research Bureau 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: XwM73 H8.
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Alan Charlesworth by
Material type: Text; Format:
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Language: English
Publication details: Taylor and Francis ; 2015
Availability: Items available for loan: Central Library (1).
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Deepak Chhabra by
Material type: Text; Format:
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Language: English
Publication details: Taylor and Francis ; 2025
Availability: Items available for loan: Central Library (1).
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Decade of growth 1963/64-1972/73 by
Material type: Text; Format:
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; Literary form:
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Language: English
Publication details: Bombay Indian oil Corporation Limited 1973
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Decade of growth 1963/64-1972/73 by
Material type: Text; Format:
print
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; Literary form:
Not fiction
Language: English
Publication details: Bombay Indian oil Corporation Limited 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X9(F555).2.N73<--N72t L3.
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Targeted selling Change your behaviour and get that sale by
Material type: Text; Format:
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regular print
; Literary form:
Not fiction
Language: English
Publication details: Sydney Prentice-Hall Australia 1995
Availability: Items available for loan: Central Library (1)Collection, call number: X:51 N5.
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Capital markets Institutions and instruments by
Edition: 3
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice-Hall of India 2003
Availability: Items available for loan: South Campus Library (1)Collection, call number: X65:8 P3.
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Customer relationship management A strategic impe by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Toronto John Wiley 2000
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511-8 P0.
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Variety, equity efficiency Product variety in an by
Material type: Text; Format:
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; Literary form:
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Language: English
Publication details: Oxford Basil Blackwell 1979
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 L9.
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Product planning by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NY Charter Publishers 1977
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:511 L7.
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