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51.
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52.
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Advertising Its role in modern marketing by
Edition: 6
Material type:  Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K9;M6/TD3.
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53.
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Advertising Its role in modern marketing by Series: Dryden Press Series in Marketing
Edition: 5
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K9;M2/TD3.
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54.
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Advertising Its role in modern marketing by Series: Dryden Press Series in Marketing
Edition: 5
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Dryden Press 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K9;M2/TD3.
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55.
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Advertising Mass communication in marketing Ed by by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Feffer and Simons 1970
Availability: No items available.
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56.
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Advertising Mass communication in marketing Ed by by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Feffer and Simons 1970
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L0.
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57.
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Advertising Planning implementation and control by
Edition: 4
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Cincinnate South-Western Publishing 1993
Availability: No items available.
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58.
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Advertising Planning implementation and control by
Edition: 4
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Cincinnate South-Western Publishing 1993
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N3.
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59.
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Advertising Policy and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Holt Rinehart & Winston 1984
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M4.
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60.
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Advertising Principles and practice by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice Hall 1992
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N2.
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61.
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Advertising Principles and practice by
Edition: 3
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Prentice-Hall 1995
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N2;N5.
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62.
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Advertising Principles and practice by
Edition: 5th
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice-Hall 2002
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N2;P0.
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63.
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Advertising Principles and practice by
Edition: 4
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: NJ Prentice Hall 1998
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N2;N8.
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64.
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Advertising Principles and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Himalaya Publishing House 1986
Availability: No items available.
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65.
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Advertising Principles and practice by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Bombay Himalaya Publishing House 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M6.
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66.
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Advertising The economic implication by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Intertext Book 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L4.
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67.
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Advertising Theory and practice by
Edition: 8
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Illinois Irwin 1971
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K7;L1.
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68.
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69.
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Advertising agency and studio skills A guide to t by
Edition: 2
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Watson-Guptill 1970
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L0.
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70.
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Advertising agency business by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Crain Books 1976
Availability: No items available.
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71.
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Advertising agency business by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Chicago Crain Books 1976
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L6.
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72.
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73.
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Advertising agency organisation and accounts by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1933
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 G3.
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74.
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75.
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Advertising and consumer psychology by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Lexington Lexington Books 1983
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513:(S) M3.
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76.
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Advertising and economic behaviour by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Macmillan 1975
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.3.N7 L5.
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77.
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Advertising and market power by Series: Harvard Economic Studies. 144
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Cambridge Harvard University 1974
Availability: No items available.
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78.
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Advertising and market power by Series: Harvard Economic Studies. 144
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Cambridge Harvard University 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L4.
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79.
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Advertising and marketing by
Edition: 3rd
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice Hall 2000
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513:(D6,9(B) P0.
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80.
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Advertising and promotion challenge Vaguely right by Series: Wharton Executive Library
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York University Press 1986
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M6.
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81.
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Advertising and sales promotion strategy by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Massachusetts Addison-Wesley 1998
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 N8.
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82.
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Advertising and socialism The nature and extent o by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Macmillan 1974
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.59B.N7 L4.
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83.
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84.
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Advertising as communication by Series: Studies in Communication
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Methuen 1982
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M2.
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85.
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86.
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87.
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88.
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Advertising copy by
Edition: 3
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Harper & Brothers Pub. 1949
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:512 H9.
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89.
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90.
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Advertising cost control handbook by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Van Nostrand 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:573-8K L3.
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91.
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Advertising culture Gender ,Commerce creativity by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Sage 2003
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X :513 :(S5) P3.
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92.
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Advertising ethics by Series: Basic Ethics in Action
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New Jersey Pearson Education 2005
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513:(R4) P5.
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93.
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Advertising for the advertiser A client's guide by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Murray 1969
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K9.
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94.
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Advertising From fundamentals to strategies by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: Lexington D C Heath 1987
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 M7.
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95.
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Advertising in America An introductio to persuasi by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Communication Atrs Books 1977
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.73.N7 L7.
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96.
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Advertising in America An introductio to persuasi by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York Communication Atrs Books 1977
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.73.N7 L7.
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97.
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Advertising in modern retailing by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: 1954
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 J4.
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98.
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Advertising in the 21st century A model of advert by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: London Hutchinson 1968
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513.N87 K8.
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99.
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Advertising in the market place by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York McGraw Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L3.
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100.
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Image from Amazon.com
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Advertising in the market place by
Material type: Text; Format:
print
regular print
; Literary form:
Not fiction
Language: English
Publication details: New York McGraw Hill 1973
Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 L3.
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