Advertising and IMC Principles and practice

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TextLanguage: English Publication details: New Delhi Pearson 2016Edition: 10thDescription: 669p cmISBN:

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General Books

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	General Books	Ratan Tata Library	Ratan Tata Library			X:513 Q6 (Browse shelf(Opens below))					Available			RT1583103

Bibliography: p 266-273

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