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Advertising, layout and art direction by

Baker Stephen

Series: McGraw-Hill Series in Marketing and Advertising

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw Hill 1959

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 J9.

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Innovation in marketing New perspectives for prof by

Levitt Theodore

Series: McGraw Hill Series in Marketing and Advertising

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw Hill 1962

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51 K2.

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Media in advertising by

Barton Roger

Series: McGraw-Hill Series in Marketing and Advertising ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: London McGraw-Hill 1964

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K4.

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Advertising agency operations and management by

Barton Roger

Series: McGraw-Hill Series in Marketing and Advertising Ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw-Hill 1955

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513-8 J5.

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Measuring advertising effectiveness by

Lucas Darrell Blaine
Britt Steuart Henderson

Series: McGraw-Hill Series in Marketing and Advertising Ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw-Hill 1963

Availability: Not available: Ratan Tata Library : Checked out (1).

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Measuring advertising effectiveness by

Lucas Darrell Blaine
Britt Steuart Henderson

Series: McGraw-Hill Series in Marketing and Advertising Ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw-Hill 1963

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K3/TD3.

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Marketing management in action by

Buell Victor P

Series: Mcgraw-Hill Series in Marketing and advertising. Ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: Mcgraw-Hill Book Company New Francisco 1965

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K6.

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Planning and creating better direct mail by

Yeck John D
Maguire John T

Series: McGraw Hill Series in Marketing and Advertising

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw Hill USA 1961

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X3.75 K1.

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Marketing management and administrative action by

Britt Steuart Henderson
Boyd Harper W

Series: McGraw-Hill Series in Marketing and Advertising ed by Steuart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: 1963

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:51-8 K3.

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Marketing management and administrative action by

Britt Steuart
Boyd Harper W

Series: McGraw Hill series in marketing and advertising ed by Robert D Buzzell

Edition: 2nd

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: NA NA 1968

Availability: Items available for loan: Arts Library (1)Collection, call number: X:51 K8.

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Modern marketing management An integrated approa by

Mauser Ferdinand F

Series: McGraw-hill series in Marketing and Advertising ed by steuart Hederson Briff

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: "X:51-8 K1".

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Compleat copywriter by

Norins Hanley

Series: McGraw-Hill Series in Marketing and Advertising

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: New York McGraw-Hill Book Co. 1966

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:513 K5.

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New psychology of selling by

Hattwick Melvin S

Series: McGraw-hill Series in Marketing and Advertising, ed by Stewart Henderson Britt

Material type:

Text; Format: print regular print ; Literary form: Not fiction

Language: English

Publication details: 1960

Availability: Items available for loan: Ratan Tata Library (1)Collection, call number: X:514 K0.

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Your search returned 13 results.